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Maximizing Revenue: Strategic Approaches to Ticket Pricing

Wednesday, December 11th 2024 4:45 pm - 5:30 pm

Versailles 1/2

Are you leaving money on the table with your current ticket pricing strategy? This session explores how air show organizers can optimize ticket prices to boost revenue without sacrificing attendance. We'll make the case for increasing general admission prices, discuss strategies for expanding and pricing VIP chalets and upgraded seating, and explore the benefits of dynamic pricing. Learn how to balance value and affordability while maximizing the financial potential of your event. Whether you're looking to adjust your pricing model or introduce premium options, this session will provide actionable strategies to ensure your ticketing approach works for both your bottom line and your guests.